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1989 Fools: BMW Introduces It's Newest Innovation: ROAD WARMERS


0004741RISK 
890405
Dennis Vadura <dvadura@watdragon.waterloo.edu>
RISKS-LIST: On Risks of Running RISKS:  Re: BMW Introduces It's Newest Innovation:  ROAD WARMERS

Date: Wed, 5 Apr 89 16:32:46 EDT
From: Dennis Vadura <dvadura@watdragon.waterloo.edu>
Subject: Re: BMW Introduces It's Newest Innovation:  ROAD WARMERS

		BMW INTRODUCES ITS NEWEST INNOVATION:
			   ROAD WARMERS

Having spent the last twenty years perfecting the sports sedan, BMW has now
taken up the ultimate challenge - perfecting the road.
Road Warmers are the result of twenty years of German engineering.  And
represent perhaps the single most important contribution to the automotive
industry in the past decade.

Road Warmers employ laser technology to ensure constant road conditions.  The
way in which they operate is simple.  Underneath the car, four pivoting convex
lasers are mounted in front of each wheel.  The lasers are aimed at the
pavement directly in front of the tread stance.  They work in tandem with
five-speed turbo fans.  So not only do they manage to melt snow and ice, they
also dry the road of excess moisture.  And virtually eliminate the need to
clear your driveway during winter.  Inside the car, the driver is continually
apprised of the climatic conditions through BMW's onboard computer and Active
Check Control.  This enables the driver to set the road to a temperature that
best suits their level of performance.  The result is a road that never
changes.  Four seasons become one.  And performace is assured like never
before.  Eventually Road Warmers will be standard on all new BMW's.  But as
part of a special offer, your dealer will install them on your present car free
of charge.

But you should hurry.  Our offer is only available April 1st, so you would be a
fool to miss this one.

[reprinted from an add in Toronto's Globe and Mail, April 1st.


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